Going Digital at Crain Communications
Marketers are feeling increasing pressure to deliver spectacular results, expand digital initiatives, test creative across multiple channels, generate incredible ROI and do their day job. Resources are squeezed and teams are stretched thin. How do you do more with less and meet your revenue targets?
Find out how Crain Communications went digital to promote nine major brands – without additional staff or resources – and generated over 3,915 subscriptions and recovered over $400,000 in revenue.