4 Tips to Optimize Facebook for Reach and Conversion

Date: July 24, 2019 | 1:00 PM EDT 

We’ve all been nudged to visit a website because of a persistent Facebook ad – the kind that follows you to Instagram and back to Facebook. With a reported 9.21% average conversion rate across industries, we know Facebook ads work. How does a digital marketer create a sticky and effective Facebook ad?

Join us for a 30-minute webinar where we’ll share master tips to optimize your paid Facebook ads for both reach and conversion. 

Our experts will share how to:

  • Define custom audiences to reach your target prospects
  • Match ad type to campaign goals
  • Use killer creatives to engage consumers
  • Always be testing to optimize performance


Nicollette Dineen
Senior Media Manager
Cybba Inc.
Chelsea Klement
Senior Account Manager
Cybba Inc.
Terri Mock
Chief Operating Officer
Cybba Inc.