--- title: Digital Strategies for Localized Lead Gen Webinar Replay description: Watch this 30-minute webinar to learn the best ways to attract your local audiences with geofencing strategies and unique advertising opportunities. --- [Contact Us](https://cybba.com/contact/)   |   [Login ▸](https://cybba.biz/) [![cybbalogo_digitalservices](https://info.cybba.com/hubfs/cybbalogo_digitalservices.png) ![cybbalogo_digitalservices](https://info.cybba.com/hubfs/cybbalogo_digitalservices.png)](https://cybba.com/) - Digital Advertising - [Display Retargeting](https://cybba.com/display-retargeting/) - [Display Prospecting](https://cybba.com/digital-marketing-services/display-prospecting/) - [Audio](https://cybba.com/digital-marketing-services/audio-advertising/) - [Video (OTT/CTV)](https://cybba.com/ott-advertising) - [DOOH Advertising](https://cybba.com/dooh-advertising) - [Social Media](https://cybba.com/digital-marketing-services/social-media-advertising/) - [Search Engine Marketing](https://cybba.com/digital-marketing-services/sem/) - Conversion Tools - [Onsite Engagement](https://cybba.com/onsite-engagement/) - [Email Remarketing](https://cybba.com/email-remarketing/) - [Lynk](https://cybba.com/lynk) - [Data & Analytics](https://cybba.com/insight) - [Audiences](https://cybba.com/audiences) - [LET'S CHAT](https://cybba.com/contact) - Digital Advertising - [Display Retargeting](https://cybba.com/display-retargeting/) - [Display Prospecting](https://cybba.com/digital-marketing-services/display-prospecting/) - [Audio](https://cybba.com/digital-marketing-services/audio-advertising/) - [Video (OTT/CTV)](https://cybba.com/ott-advertising) - [DOOH Advertising](https://cybba.com/dooh-advertising) - [Social Media](https://cybba.com/digital-marketing-services/social-media-advertising/) - [Search Engine Marketing](https://cybba.com/digital-marketing-services/sem/) - Conversion Tools - [Onsite Engagement](https://cybba.com/onsite-engagement/) - [Email Remarketing](https://cybba.com/email-remarketing/) - [Lynk](https://cybba.com/lynk) - [Data & Analytics](https://cybba.com/insight) - [Audiences](https://cybba.com/audiences) - [LET'S CHAT](https://cybba.com/contact) ## Digital Strategies for Localized Lead Generation How do you reach people in your local marketplace in ways that are meaningful to them? Start by localizing your digital campaigns to better attract customers for in-store promotions, regional events, and lead generation at the local level. Watch our 30-minute webinar replay as Ryan Burch, Cybba’s Managing Director, West hosts a session with Robin Gronlund, Associate Vice President of Marketing at Middlebury College, and Chelsea Klement, Senior Account Manager at Cybba and learn how to - Identify unique digital audiences and advertising opportunities at the local level - Utilize geofencing strategies to maximize lead generation and drive in-store or event traffic - Leverage dynamic messaging and creatives to achieve localized personalization #### VIEW THE WEBINAR ### RECORDING Speakers ![RyanBurch_Speaker](https://info.cybba.com/hs-fs/hubfs/Success%20Kit/LandingPages/Webinars/Speakers/RyanBurch_Speaker.png?width=200&height=200&name=RyanBurch_Speaker.png "RyanBurch_Speaker") **Ryan Burch** Managing Director, West Cybba ![RobinGronlund_Speaker](https://info.cybba.com/hs-fs/hubfs/Success%20Kit/LandingPages/Webinars/Speakers/RobinGronlund_Speaker.png?width=200&height=200&name=RobinGronlund_Speaker.png "RobinGronlund_Speaker") **Robin Gronlund** Associate VP, Marketing Middlebury College ![ChelseaKlement_Speaker](https://info.cybba.com/hs-fs/hubfs/Success%20Kit/LandingPages/Webinars/Speakers/ChelseaKlement_Speaker.png?width=200&name=ChelseaKlement_Speaker.png "ChelseaKlement_Speaker") **Chelsea Klement** Senior Account Manager Cybba ![logo](https://info.cybba.com/hs-fs/hubfs/cybbalogo_digitalservices_white.png?width=120&name=cybbalogo_digitalservices_white.png)   374 Congress St, Boston MA 02210 [marketing@cybba.com](mailto:marketing@cybba.com)               - [Solutions](https://cybba.com/digital-marketing-services) - Finding New Audiences - [Display Advertising](https://cybba.com/digital-marketing-services/display-advertising/) - [Influencer Marketing](https://info.cybba.com/influencer-marketing) - [Social Media Advertising](https://cybba.com/digital-marketing-services/social-media-advertising/) - [OTT and CTV Advertising](https://info.cybba.com/ott-advertising) - [Search Engine Marketing](https://cybba.com/digital-marketing-services/sem/) - Converting More Customers - [Onsite Engagement](https://cybba.com/onsite-engagement/) - [Email Remarketing](https://cybba.com/email-remarketing/) - [Display Retargeting](https://cybba.com/display-retargeting/) - [Data & Analytics](https://cybba.com/insight) - [Partner Program](https://info.cybba.com/partner-program) - [Why Cybba](https://cybba.com/why-cybba/) - [Case Studies](https://cybba.com/customers) - Thinking - [Blog](https://blog.cybba.com/) - [Podcast](https://cybba.com/cybba-on-display) - [Guides](https://cybba.com/guides) - [Webinars](https://cybba.com/webinars) - [Contact](https://cybba.com/contact) - [Careers](https://cybba.com/careers) - [Request A Demo](https://info.cybba.com/request-a-demo) - [Terms & Conditions](https://cybba.com/terms-and-conditions) - [Privacy Policy](https://cybba.com/privacy-policy/) - [Data Processing Agreement](https://cybba.com/data-processing-agreement/)